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The 7 mindsets of Fanatical Prospectors

When it comes to prospecting, many people in business don’t dedicate the time and effort it takes to bring success. Some prioritise other tasks over prospecting, and others outsource the role entirely. However, there are so many benefits to becoming a prospector, and with LinkedIn, you could make the job much easier. As a company […]

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The Law of Need & the LinkedIn Product ”Pusher”

In his book “Fanatical Prospecting”, award winning writer Jeb Blount defines the Law of Need as: “the more you need something, the less likely you are to get it”. This Law of Need can be the enemy of many a salesperson who finds that their leads have dried up and their deadlines and targets are […]

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It’s all about balance

  This morning Breakfast TV had a feature on “Sharenting” – the practice of parents sharing every aspect of their children’s lives on Facebook. The piece was presented with representatives from both sides of the argument. The supporter of the practice vehemently defended their actions on the basis that Facebook is the modern way of […]

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Why your employees should be on LinkedIn

A LinkedIn profile is your key to controlling both your own professional reputation and helping control the image of the company you represent. A company with a LinkedIn presence, but few employee profiles connected to it, screams out ‘We don’t understand digital media!’ and can negatively affect the first impressions of prospective clients and potential […]

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Why your company should be on LinkedIn

In my LinkedIn workshops I am still surprised to find that while many attendees have individual profiles, the company they represent does not have any presence whatsoever. In my view, these companies are not simply missing a trick, they’re missing a veritable bag of tricks. Business is passing them by in favour of rivals that […]

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LinkedIn Breakfast Seminar in Edinburgh: Building Trust and Credibility

“LinkedIn is all about building trust and credibility,”  Miles Duncan told the audience at the LinkedIn Breakfast Seminar on December 2nd. Miles told the delegates, at the event held at the Edinburgh Training and Conference Venue, that LinkedIn can really help lawyers, accountants and financial service professionals to grow their business and expert status. Miles explained: “LinkedIn is […]

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